Tru North Orthodontics is an orthodontic practice in Woodbridge, Ontario. I wanted to created an identity and visual system that would reflect the core values of the practice—approachable, trustworthy, caring, supportive and professional. I was then responsible for creating an extensive list of print materials such as business cards, letterheads, postcards, brochures, signage, etc.
This work was completed while being employed at Jacknife; creative lead on this project: Mike Kelar.